It's with great pleasure that we're working with Cooper Tires to assist with its North American public relations and media outreach initiatives for its Roadmaster brand (www.RoadmasterTires.com).
Cooper Tires has a long history in the tire business — last year celebrating its 100th anniversary.
In the commercial tire segment, the company has tires for every application: long haul, regional, mixed services, and pick-up and delivery. Those that are already familiar with the Roadmaster brand -- fleet and vocational customers, along with owner-operators -- have found excellent value and tire performance. In fact, studies have shown Roadmaster tires have been garnering tier 1 and 2 performance with pricing that makes buyers grin. And really, that's not surprising. The company’s consumer tires are increasingly being recognized by independent third parties for being best in class.
Very shortly, we will have information (past press releases) and photos on Roadmaster archived in our www.truckpr.com site. If you haven’t done so already, be sure to bookmark www.truckpr.com. On this site, we will have all of our client’s information and past releases archived. And we will have links to our Flickr.com site featuring our client’s photos.
As the company’s new PR agency for the Roadmaster brand, we will keep you up to speed on what’s happening with the brand, including new product and service information, tire tips, customer testimonials, technology updates, etc. It will be an exciting year.
Doug Siefkes and Gregory Van Tighem will both be working with Roadmaster so feel free to contact us with any questions. Thanks!
Gregory Van Tighem